Art Brand Studios is the publisher behind some of the most recognized names in licensed fine art — Disney, Marvel, DC, Star Wars, Harry Potter, The Mandalorian, Warner Brothers, NASCAR. They work at the intersection of high art and iconic IP, connecting artists and collectors with the brands that define pop culture. When they came to me as a freelance creative director in 2024, the work needed to match that pedigree.

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I came in across multiple disciplines — UX/UI, art direction, motion graphics, graphic design. But the piece that meant the most to me was the logo animation. Taking Art Brand Studios' identity and giving it cinematic life through motion — that's the moment where a brand stops being a mark on a page and becomes something you feel. I developed the animation to carry the same weight as the artists and brands they represent.

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Beyond the animation, I redesigned and prototyped their website experience from the ground up — new visual identity direction, UX architecture, and a full prototype built to demonstrate the online presence to stakeholders. The redesign delivered results:50% increase in page viewsand a19% increase in conversion. Not bad for a site that helps artists partner with the world's most recognized brands.